Commentary
Coke has fired the first salvo in this season’s edition of the cola wars. How will Pepsi hit...
Anil Thakraney    
A mutual fund dividend payout is just taking your own money and giving it back to you
R Balakrishnan    
Well begun is half done. Is the Essar Group being too clever by half?
Anil Thakraney    
Hope is the expectation that something outside of ourselves is going to come to our rescue and...
Yogesh Sapkale    
The commercials promoting the Indian Premier League seem to have got it bang on
Anil Thakraney    
Another public awareness campaign that seems to have completely lost the plot
Anil Thakraney    
If we don’t get a snap-back rally soon, things can be pretty ugly, especially below 15,300
From mindless government interference to wasteful expenditure, the many reasons to shun the...
Just when you thought advertising couldn’t get more bizarre, along comes this ad
Anil Thakraney    
We probably need an agency where top hackers would sit day in and day out trying to find...
The airline doesn’t have money to feed us water on board! And SpiceJet has created not one, but...
Anil Thakraney    
The butler did it in the Bournville ad, but Indians aren’t quite biting
Anil Thakraney    
The new governance code is so impractical that it cannot improve good governance or protect...
Sucheta Dalal    
In its attempt to modernise, Nirma seems to have lost its way
Anil Thakraney    
The market has turned stormy again;we have entered an uncertain stretch
Getting a refund from any service provider can be a hellish experience. Companies seem to think...
Cybercrime has moved on from amateur teenage hackers to a sophisticated business run with all...
Yogesh Sapkale    
An actor playing a tree, to save paper—for selling a mobile service. What were they thinking...
Anil Thakraney    
For an insurance company, it actually helps if clients default on policies that have not...
Vicks has coughed up lozenges in a jumbo avatar. But the advertising sucks
Anil Thakraney    
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