After Backlash, Zomato CEO Says 'Pure Veg Mode' Fleet Will Also Wear Red Colour
Facing flak over his decision to launch a ‘pure veg mode,’ Zomato co-founder and chief executive officer (CEO) Deepinder Goyal on Wednesday said the company has decided to remove the on-ground segregation of its rider fleet on the ground using the colour green.
Earlier, the riders for ‘pure veg mode’ were supposed to wear only green uniform, not the Zomato’s colour red.
“While we are going to continue to have a fleet for vegetarians, we have decided to remove the on-ground segregation of this fleet on the ground using the colour green. All our riders — both our regular fleet, and our fleet for vegetarians — will wear the colour red,” Mr Goyal posted on X.
It means that the fleet meant for vegetarian orders will not be identifiable on the ground (but will show on the app that your veg orders will be served by the veg only fleet).
“This will ensure that our red uniform delivery partners are not incorrectly associated with non-veg food, and blocked by any RWAs or societies during any special days… our riders’ physical safety is of paramount importance to us,” said the company CEO.
Late on Tuesday, Mr Goyal had clarified that if the company sees any significant negative social repercussions of this decision, “we will roll it back in a heartbeat.”
“We now realise that even some of our customers could get into trouble with their landlords, and that would not be a nice thing if that happened because of us,” said Mr Goyal.
Earlier, he had announced the ‘pure veg mode’ along with the ‘pure veg fleet’ on his platform for customers with 100 per cent vegetarian dietary preference.
His decision drew criticism from various quarters on social media.
The 'pure veg mode' will consist of a curation of restaurants that serve only vegetarian food and exclude all restaurants that serve non-vegetarian items.
Disclaimer: Information, facts or opinions expressed in this news article are presented as sourced from IANS and do not reflect views of Moneylife and hence Moneylife is not responsible or liable for the same. As a source and news provider, IANS is responsible for accuracy, completeness, suitability and validity of any information in this article.
Fraud Alert: Extortion Using Voice Cloning and CSR Scams
Yogesh Sapkale, 15 March 2024
An hour after Himanshu Singh dropped off his son for a joint entrance exam (JEE) mock test, he received a call from a 'police inspector' saying his son had been caught with a gang of rapists and demanded Rs30,000 through Paytm to...
Housing Society Problems & Solutions: Authorised Persons Who Can Attend Society Meetings
Shirish Shanbhag 15 March 2024
General body meetings (GBMs) are designed to consider all the activities that have happened in a cooperative housing society (CHS/Society) in a particular year. Such meetings, while helping to keep the members updated on all...
One state, one price: Dealers hail Rajasthan govt’s move, seek GST on petrol National
IANS 15 March 2024
A day after the Rajasthan government scrapped the concept of 'different cities, different prices’ for petrol and diesel and termed it as a “discrepancy”, the Petroleum Pump Dealers Association in the state welcomed the move and...
Petrol, diesel prices cut by Rs2 across India
IANS 15 March 2024
Petrol and diesel across India will be cheaper by around Rs 2 per litre from early on Friday as the oil marketing companies have revised prices, the Petroleum and Natural Gas Ministry announced on Thursday.
"Oil Marketing...
Free Helpline
Legal Credit